Corporate Strategy (Record no. 1056)
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000 -LEADER | |
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fixed length control field | 02303cam a2200229 i 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 231128n2019 ae 001 0 eng u |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9783658254254 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (Sirsi) a3092 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | <a href="658.4012">658.4012</a> |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pidun, Ulrich |
Relator term | , author |
9 (RLIN) | 3483 |
245 10 - TITLE STATEMENT | |
Title | Corporate Strategy |
Remainder of title | : Theory and Practice |
Statement of responsibility, etc. | / Ulrich Pidun. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Wiesbaden : |
Name of producer, publisher, distributor, manufacturer | Springer Gabler |
Date of production, publication, distribution, manufacture, or copyright notice | , 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | x, 285 pages |
Other physical details | illustrations |
Dimensions | ; 24 cm |
336 ## - CONTENT TYPE | |
Content type term | Text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | unmediated |
Media type code | n |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | volume |
Carrier type code | nc |
Source | rdacarrier |
520 ## - SUMMARY, ETC. | |
Summary, etc. | his textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation. "Corporate Strategy" presents frameworks and concepts for strategy development that have proven to be useful in corporate practice. The book covers the fundamental questions of daily strategy work and illustrates them with examples from real companies. It addresses all key elements of corporate strategy in a clear and systematic way: • Corporate ambition and capabilities • Corporate portfolio analysis • Corporate growth and portfolio strategy • Managing and transforming the corporate profile • Corporate parenting strategy and organization • Corporate financial strategy • Corporate strategy process The book serves not only as a practice-oriented textbook for students and teachers of corporate strategy, it also functions as a sophisticated handbook for practitioners who are responsible for developing and implementing effective corporate strategies. The author Prof. Dr. Ulrich Pidun is director at Boston Consulting Group (BCG) in Frankfurt, Germany, global topic leader for corporate strategy and fellow at the BCG Henderson Institute. He advises large international companies on their corporate-level strategy, governance and organization. In addition to his work at BCG, Ulrich Pidun serves as honorary professor for corporate strategy at Technical University of Berlin, Germany. His research interest is in corporate-level strategy, portfolio management, growth strategies and corporate planning. |
596 ## - | |
-- | 1 3 |
598 ## - | |
-- | NEWBOOKS |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Leadership |
9 (RLIN) | 399 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Strategic Management |
9 (RLIN) | 3484 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | College | Home library | Current library | Shelving location | Date acquired | Full call number | Department | Total checkouts | Call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Dewey Decimal Classification | Business Administration College | UPM Female Campus Library | UPM Female Campus Library | STACKS | 11/28/2023 | 658.4012 PUC 2019 C.1 | International Hospitality Management | 658.4012 PUC | UPM0000007306 | 03/10/2024 | C.1 | 03/10/2024 | Text Books | |||||
Dewey Decimal Classification | Business Administration College | UPM Male Campus Library | UPM Male Campus Library | STACKS | 11/28/2023 | 658.4012 PUC 2019 C.2 | International Hospitality Management | 658.4012 PUC | UPM0000007307 | 03/10/2024 | C.2 | 03/10/2024 | Text Books |