Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.
Material type: TextPublisher: New York, NY : McGraw-Hill Irwin, c2014Edition: Eighth editionDescription: xvi, 368 pages illustrations ; 26 cmContent type:- text
- unmediated
- volume
- 0078028949
- 9781259010903
- 658.8/02 23
- HF5415.13 .W249 2014
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Text Books | UPM Female Campus Library FR | Business Administration College | 658.802 WOM (Browse shelf(Opens below)) | C.1 | Available | UPM0000006004 |
Includes index.
1
NEWBOOKS
There are no comments on this title.